How We Are Using Crazy Egg to Radically Improve Our Product Pages
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How We Are Using Crazy Egg to Radically Improve Our Product Pages


If you’re anything like us, you live or die by your conversion rate, and nowhere can this impact you moreso than on your project pages.

There are a number of ways you can go about improving them in WordPress – A/B split testing (especially using analytics experiments, or indeed our very own A/B WordPress Theme Testing plugin) being top of the list.

Knowing the figures is one thing, and knowing the behaviors is another thing entirely. Today I’d like to share with you how we’re using Crazy Egg to inform the design of our new product pages (and also give you a sneak peek of where those product pages are currently at).