An online store is one of the most common online venture. Whether it is a new brand or an existing brick-and-mortar store, an eCommerce platform adds significant value and prestige to the brand.
When establishing an online store, the business has a number of options for eCommerce platforms. A very popular choice is the WooCommerce plugin for WordPress with an estimated 26.5% market share. For eCommerce ventures, WooCommerce offers easy and simple development and deployment of the online store(s). In all instances, optimized WooCommerce Hosting greatly improves the odds of success of the store.
One of the most important challenges that all WooCommerce store owners and administrators face is how to reach wider audience to increase customer base? This question lies at the heart of the success of the store.
There are several ways of marketing an online store. Traditional tactics include special discount offers and targeted advertisements. The problem is that all these well-known traditional tactics do not perform well in this age of search engines. To be successful in digital world, stores should follow several effective guidelines for performing well in SERP.