If you use Facebook, you know just how attention-grabbing those auto-playing videos in your news feed can be. I know for me, even without sound, I find myself getting sucked into videos I would otherwise have no interest in.
And guess what? I know I’m not the only one. Facebook jumped from ~1 billion video views per day in 2014 to 8 billion video views per day in 2015. While some of that comes down to Facebook’s especially charitable method of counting views (especially when compared to YouTube), the fact remains that Facebook video is growing rapidly.
If you want to take advantage of that, you should try to integrate a bit more closely with Facebook. I already showed you how to set up Facebook Instant Articles for WordPress. Now, in this post, I’ll show you two ways to embed Facebook videos in WordPress. The first way is slightly easier, but doesn’t allow you to have your embedded videos autoplay. The second method requires you to dig into your theme’s code a tiny bit to set it up. After that, you can quickly embed videos AND have them autoplay.